LONG LIVE CLOTHES

Long live clothes. Clothes are more than just clothes. They have power and we love them. We know how important it is to make those beloved items last.

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The key to dressing confidently

Wear your favourite clothes with pride! They can change how you feel every day.

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A guide on the best way to store clothes

Caring for your clothes in all seasons.

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About Comfort

Looking after clothes means looking good in them. Love your clothes and take care of them. Long live clothes!

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The psychology behind clothing

Get the most out of your clothes. Discover more about expressing yourself through your clothes.

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Identify your fashion style with our tips and tricks

An article for anyone who’s ever asked themselves: How should I dress?

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What does fabric conditioner do?

How does fabric conditioner work to give your clothes a longer life?

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